Getting hacked can be terrifying and costly, as hackers get away with data that may be sensitive such as health records, private pictures or messages. The data stolen is sometimes used for further attacks or sold to other criminals in the dark web.
Recovering from a hack can be quite overwhelming. Not only does one have to deal with restoring its site to its proper working state, but one also needs to take necessary steps in preventing a repeated attack.
Here is what Read more…

Online advertising through social media posts has been on the rise recently. Recent industry growth has been geared toward developing innovative ways to enhance advertisement effectiveness. This is because online advertising has proven to be the most efficient method to get to target markets, especially when the adverts are customized for a specific audience.
Online advertisements can, however, take different forms. Many people don’t know the difference between paid/sponsored social media content and unpaid social media Read more…

In the digital era, all information requires protection. As a law firm, you handle privileged client information on a daily basis, storing it in servers and computes for easy access. But doing so also exposes it to active online threats, especially if the information is transmitted over the web.
This means your firm must understand the various dangers related to cybersecurity. There are many challenges to prepare for, and the best defense is understanding how to prepare for said challenges. Read more…

It’s not uncommon for companies to utilize some form of online communication between their workers. Usually, this is done through instant messaging or emails. Expedited and quick, it keeps everyone in the loop and is a convenient way to get in touch with a coworker. And while there’s a casual element to IMing your boss for a quick response, it’s easy to forget that business email and messaging isn’t the same as home.
Much like you’re expected to adhere to a dress code Read more…

Online advertising has become a crucial part of success for various businesses, organizations, and people. As a legal team, it’s important to gain visibility online as a majority of queries related to law are present here. Thus, investing in digital advertising is an important aspect to this success. If your firm hasn’t considered it before, we put together a quick list explaining how it helps.
1 – Exposure
As mentioned, you can’t make a sale if nobody knows about your product. A Read more…

Technology helps us out at every turn and gets more advanced every month of every year. New developments greatly affect what we do, from how we utilize information to even how we’re entertained. Social media is part of this technological growth, as its integration with things like the newest tablet have become quite commonplace. Think about ads, posts, or entertainment that has some link to a Twitter or Facebook page and you’ll see it’s a common element these days.
For a business, Read more…

Cybersecurity is essential for lawyers who have ethics requirements to protect their client’s personal and confidential data. Data breaches or losses can cost lawyers both monetarily and career-wise.  Securing data is imperative in companies with case sensitive information, and certain cybersecurity tips can help lawyers protect their data and networks.
Access control
Access control is critical when you deal with as much sensitive and confidential information as lawyers on a daily basis. If the wrong person gets hold of information, it can affect the outcome Read more…

LinkedIn is the best marketing channel nobody’s using. Scratch that: it’s the best marketing channel almost nobody’s using. The best marketers in the world spend about 7 hours a week on LinkedIn. What does that tell you?
It should tell you that this is a channel that’s worth looking at hard. If the best marketers worldwide are so interested, why isn’t LinkedIn flooded with super-active users? Well, mainly because most people who aren’t marketers don’t know how to Read more…